If it's a sport brand logo, it should express the values of sports, such as Nike's 'Just do it'. If it's a sport team logo, it should reflect the team's identity, culture, and values. In addition, the integration of mascots is also indispensable, and visually, it should reflect the connection between the city, history, and fans.
Find your brand and market positioning, come up with a brand name, consider using ChatGPT to help you with naming, and with that, the preliminary preparation is complete. Find a professional design company or use an online logo generator, it is recommended to use an online logo generator like Sologo. Generate a logo according to your ideas, and choose the one that best fits your requirements.
Yes, of course. You don't need to hire a design agency or learn how to use complex design software. You can use online logo design tools to generate a logo for yourself. Here are a few of the most popular options available for you to choose from:
Sologo: On par with Placeit in terms of results, offers unlimited generation, relatively easy trademark registration.
Placeit: Produces the best results, but has fewer templates and faces trademark registration issues, paid.
Looka: Generates many options, relatively easy to register trademarks, but not as effective as Placeit, paid.
Canva: The most famous, with the most templates, but difficult to register trademarks due to widespread use, paid.